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President Donald J. Trump

INTERNATIONAL AIRPORT

The Royal Palm Gallery — A Design Vision for Palm Beach

Clear Channel Outdoor  |  Airports Division  |  RFP No. PB 26-2

Future terminal design vision
Discover the Vision ↓

Design Vision

An extension of the passenger experience — not a collection of signs

Our proposed advertising program is thoughtfully designed to integrate with both the existing and evolving architecture of Palm Beach International Airport. Inspired by the terminal's warm materials, natural textures, abundant natural light, and signature coral-inspired architectural elements, our design is conceived as an extension of the passenger experience rather than a collection of standalone media installations.

The result is a cohesive visual language that feels native to PBI, complementing the airport's architecture and celebrating the unique design character that distinguishes the terminal.

Rather than competing with the environment, our design enhances the airport's existing aesthetic while reinforcing a refined, distinctly Palm Beach identity.
Integrated atrium media concept

Design Inspiration

The character of the destination itself

Drawing inspiration from Palm Beach's signature blend of timeless elegance and relaxed coastal sophistication, our design reflects the character of the destination. Premium finishes, thoughtful detailing, and integrated digital experiences evoke the warmth and hospitality of world-class resorts, luxury residences, and iconic coastal destinations.

Resort lounge overlooking palms
Luxury lobby
Palm Beach estate
Coastal hospitality atrium
Warm luxury interior
Welcome to Palm Beach feature
Palm-print illuminated panels

Design & Theme Finishes

A curated palette, contemporary and enduring

A curated palette of champagne bronze, warm wood finishes, soft ambient lighting, natural stone textures, and lush greenery establishes a welcoming atmosphere — creating a seamless relationship between the airport's coral-inspired architecture and the advertising program.

Champagne Bronze

Signature powder-coated frames & cladding

Warm Wood

Refined millwork & hospitality warmth

Natural Stone

Coral-inspired textures native to PBI

Soft Ambient Light

Palm Glow illumination throughout

Lush Greenery

A living sense of place

Royal Palm Gallery by Clear Channel Airports

Introducing

The Royal Palm Gallery

Our Royal Palm Gallery design thoughtfully complements PBI's existing coral-inspired architectural features. The result is a collection of premium advertising experiences that feel integrated into the terminal environment — enhancing the passenger journey while providing memorable opportunities for brands to connect with travelers.

Program Tiers

Two collections, one cohesive program

Royal Palm Signature Collection

Signature Collection

Luxury & Premium Brands

Reserved for luxury and premium brands seeking maximum visibility and impact — luxury retail, high-end residential developers, private banking and wealth management, golf and country clubs, yachting and marine, automotive, healthcare, hospitality, resorts, and national and international advertisers.

Royal Palm Partner Collection

Partner Collection

Local & Community

Designed for local and regional businesses, destination marketing organizations, tourism partners, cultural institutions, special events, public service announcements, environmental initiatives, and community campaigns that celebrate and serve Palm Beach County.

The Concepts

What your airport could look like

Eighteen concepts, one design language. Every installation shares the signature champagne bronze finish, Palm Glow illumination, and coral- and palm-inspired detailing — a family of media experiences created exclusively for PBI. Click any image to view it full screen.

Chapter I

The Concourse Collection

Direct View Digital Network
No. 01 Signature Collection

Direct View Digital Network

A series of premium, ceiling-mounted, double-sided high-resolution LED displays designed to complement PBI's refined coastal aesthetic. Framed in elegant champagne bronze with softly illuminated glass side panels, each display echoes the look and feel of Palm Beach's luxury resorts and residences.

Positioned for unobstructed, head-on viewing along primary passenger paths, the network preserves open sight lines while delivering exceptional visibility and one of the airport's most prestigious branding opportunities.

The Gallery Display Series
No. 02 Signature Collection

The Gallery Display Series

Illuminated tension fabric displays and high-resolution LED video walls create striking visual statements throughout the terminal.

Key locations are framed in a custom powder-coated champagne bronze finish and accented with palm-print acrylic panels illuminated by a soft LED glow — a warm, sophisticated presentation inspired by Palm Beach's luxury resorts and coastal lifestyle.

Palm Lux Wall Displays
No. 03 Signature & Partner

Palm Lux Wall Displays

Internally illuminated tension fabric graphics framed in the program's signature champagne bronze, set against a custom embossed palm-pattern wall treatment — introducing warmth, texture, and a distinctly Palm Beach character.

These displays provide an elegant platform to showcase the experiences that define Palm Beach County, inspiring travelers to discover more of the destination while reinforcing PBI as the welcoming gateway to The Palm Beaches.

Palm Lux Illuminated Soffit
No. 04 Signature Collection

Palm Lux Illuminated Soffit

A prominent concourse soffit becomes a signature branding opportunity with a custom internally illuminated high-resolution tension fabric graphic, framed in the program's champagne bronze finish.

As an optional enhancement, surrounding wall surfaces can be upgraded with a textured palm-pattern finish, adding depth while creating an even more sophisticated backdrop. Positioned above a primary passenger corridor, this display provides exceptional visibility and a premium canvas for destination messaging and brand storytelling.

Flight Information Display Network
No. 05 Partner Collection

Flight Information Display Network

PBI's existing flight information structures are modernized while preserving the airport's distinctive coral elements — enhanced with champagne bronze finishes, signature Palm Glow frames, refined millwork, and the latest ultra-high-resolution LCD displays.

Serving as the airport's primary LCD advertising network, these displays provide an accessible, high-frequency platform for local businesses to connect with travelers. Select locations can also incorporate textured palm-pattern wall coverings for an even more refined, cohesive experience.

The Heritage Wall Display
No. 06 Signature Collection

The Heritage Wall Display

Two existing advertising locations become a single brand experience: a dramatic high-resolution, internally illuminated tension fabric graphic framed in champagne bronze — an elegant focal point reflecting Palm Beach's timeless sophistication.

Working collaboratively with the Airport, we will select imagery that is intentionally understated and rendered in a soft, monochromatic palette — a warm reminder of the destination without overwhelming the space. An optional champagne bronze handrail finish further reinforces the cohesive design language.

Premium Digital Video Wall
No. 07 Signature Collection

Premium Digital Video Wall

A prominent gate and concession gathering area becomes a signature digital experience: a state-of-the-art LED display framed in champagne bronze, paired with a custom monochromatic Palm Beach mural that creates a sense of place while the digital content remains the focal point.

Purpose-built for the next generation of airport media, the display supports day-parted messaging, anamorphic 3D creative, dynamic data-triggered campaigns, and real-time content integration — reaching travelers during some of their longest dwell times.

Chapter II

The Arrivals Experience

The Arrivals Wave
No. 08 Signature Collection

The Arrivals Wave

Multiple advertising displays are replaced by a single lightweight curved tension fabric feature that appears to float above the soffit — finished in elegant champagne bronze, with an automatic banner drop system for safe, efficient creative changeouts.

Below, the existing wall is repurposed as an illuminated “Welcome to The Palm Beaches” feature — a permanent sense-of-place element greeting arriving travelers. The result: a cleaner, less cluttered environment that balances premium advertising with destination branding while respecting the space's structural and operational requirements.

The Arrivals Gallery Digital
No. 09 Signature Collection

The Arrivals Gallery Digital

The baggage claim back wall becomes a signature arrival experience: three synchronized, state-of-the-art LED video walls recessed into a custom surround — a flagship installation creating a prestigious first impression for arriving travelers.

The surround incorporates coral- and palm-inspired finishes that complement PBI's existing design language. Where feasible, we will source matching coral tile used elsewhere in the terminal, or faithfully recreate its appearance using ultra-high-resolution architectural printing.

Baggage Claim Vertical Network
No. 10 Partner Collection

Baggage Claim Vertical Network

Select baggage claim columns become elegant digital landmarks through custom champagne bronze cladding, soft integrated LED illumination, and double-sided high-resolution LED displays.

Purposefully positioned throughout the baggage claim hall, this network showcases the businesses, attractions, institutions, and organizations that define Palm Beach County — welcoming arriving travelers with local and regional brands while creating an accessible, high-impact platform for organizations of all sizes.

Digital LED Column Concept
No. 11 Signature Collection

Digital LED Column Concept

As an alternative to the Vertical LED network, custom LED-wrapped columns offer a premium architectural media solution should the Airport wish to pursue this direction.

While not included in the current capital program, this rendering illustrates one of many customized design possibilities available through Clear Channel Airports. We will work collaboratively with the Airport to create a media program aligned with your vision and passenger experience goals.

Chapter III

Amenities & Sense of Place

Commissioner Recognition Wall
No. 12 Partner Collection

Commissioner Recognition Wall

Working collaboratively with the Airport, the Commissioner Recognition Wall becomes a refined feature reflecting the prestige and character of Palm Beach County — a custom monochromatic mural, elegant dimensional lettering, and premium framed portraits.

Thoughtfully selected materials and finishes echo the cohesive design language found throughout the proposed program, celebrating the County's leadership with a display that is both distinguished and enduring.

Premium Pet Amenity Sponsorship
No. 13 Signature & Partner

Premium Pet Amenity Sponsorship

As pet travel continues to grow, premium pet amenities have become essential to the modern airport experience. The existing pet relief area is transformed into a branded environment combining elegant design with a meaningful traveler amenity.

The result is a welcoming, memorable space that benefits passengers while providing a distinctive and authentic sponsorship opportunity.

Outdoor Pet Relief Sponsorship
No. 14 Signature & Partner

Outdoor Pet Relief Sponsorship

The premium passenger experience extends beyond the terminal with a thoughtfully branded outdoor amenity for today's growing population of travelers with pets.

Elegant signage, quality landscaping, and hospitality-inspired finishes create a welcoming environment that reflects the elevated character of Palm Beach International Airport.

Chapter IV

The Future Vision

Integrated Atrium Media
No. 15 Future Vision

Integrated Atrium Media

Incorporated into future terminal enhancements, high-resolution LED video walls and Palm Lux Illuminated Displays are recessed into the soffit architecture — a clean, sophisticated presentation that feels native to the space.

Thoughtfully integrated into the terminal design, the collection preserves open sight lines while delivering premium branding opportunities for luxury, lifestyle, and destination brands — an elegant media experience that enhances both the passenger journey and the airport environment.

Future Arrivals Corridor Experience
No. 16 Future Vision

Future Arrivals Corridor Experience

A thought starter illustrating the iconic media experiences that could be created as part of the future Arrivals Corridor renovation — the kind of custom, exclusive branded environments Clear Channel has delivered with world-class brands across our portfolio.

Working collaboratively with the Airport and the selected brand partner, the final concept will be developed as the corridor design evolves — a one-of-a-kind landmark installation reflecting the prestige of PBI while creating an unforgettable first impression.

Putt & Welcome Lounge
No. 17 Future Vision

Putt & Welcome Lounge

The existing arrivals seating area becomes a branded hospitality destination centered around an elegant indoor putting green — an opportunity for a premium brand to own one of the airport's most engaging passenger experiences.

A sponsor creates meaningful connections with travelers and their guests while enhancing the airport experience and generating incremental revenue.

Future Terminal Design Vision
No. 18 Future Vision

Future Terminal Design Vision

As these exciting new environments take shape, Clear Channel will work alongside the Airport team to ensure the advertising program is thoughtfully integrated into the architecture from the earliest stages of design.

The final designs will be created together with the Airport as each project evolves — every installation reflecting PBI's refined Palm Beach identity while delivering beautiful, integrated media experiences.

A Tiered Media Portfolio

Premium revenue. Local access. Community impact.

Rather than treating the Airport's media program as a single inventory offering, Clear Channel will organize opportunities into a tiered portfolio that aligns each advertiser with the appropriate level of visibility, investment, creative impact, and campaign objective.

I.

Premium Platforms

Large-format LED video walls, the Direct-View Digital Network, and signature sponsorships serve luxury, lifestyle, and high-value brands seeking Palm Beach County's affluent and influential traveler base — prestige placement, full-motion storytelling, and premium rates.

II.

Palm Beach Partner Media Program

Tiered pricing, seasonal packages, rotating digital schedules, and community-friendly content policies keep the platform open to local businesses, tourism partners, County-approved events, and public service initiatives.

III.

Proven Relationships

Across our airport portfolio, Clear Channel has long-standing partnerships with premier national and international luxury, financial, automotive, hospitality, and travel brands — consistently translated into substantial revenue for our airport partners.

Through ACS Design, our in-house creative team, we help local businesses and community organizations develop polished, airport-appropriate creative — so participation is never limited to large national advertisers.

Future arrivals corridor experience
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A Partnership Worthy of Palm Beach

As these exciting new environments take shape, Clear Channel will work alongside the Airport team to ensure the advertising program is thoughtfully integrated into the architecture from the earliest stages of design. Every installation will reflect PBI's refined Palm Beach identity — delivering beautiful, integrated media experiences that elevate both the terminal environment and the value of the airport's advertising program.

The gateway to The Palm Beaches deserves nothing less.